Global Media-Planning
| Competitive Analysis |
| ▼ |
| Definition of target groups |
| ▼ |
| Media strategy and media rational |
| ▼ |
| Computer ranking/country |
| ▼ |
| Editorial feature list |
| ▼ |
| Insertion strategy |
| ▼ |
| Media selection/country |
| ▼ |
| Media proposal and media budget/country |
Global Media-Planning
|
|